Wednesday, March 24, 2021


Bono, whilst playing a gig in Glasgow, got the whole crowd to be silent and then began slowly clapping his hands. The stadium was quiet except for the rhythmic clapping…

After a short period. Bono said “Everytime I clap my hands a child dies in Africa.”

Suddenly, from the front row of the venue, a voice in thick Scottish brogue ended the silence by yelling “Well stop fooking doing it then!!”

Unfortunately, it’s not true.

According to, its origin lies in a commercial made as part of 2005’s “Make Poverty History” campaign. In that ad, a bevy of celebrities (including Bono) are shown wordlessly snapping their fingers every three seconds, with a voiceover stating “A child dies completely unnecessarily as a result of extreme poverty every three seconds.”

UK comedian Jimmy Carr said of the commercial on his 2005 Jimmy Carr Live Stand Up 2 DVD: “Has anyone else seen those incredibly powerful advertisements in cinemas where each time a famous person clicked their fingers, an African child dies? I watched those, and couldn’t help thinking, ‘Well stop clicking your fingers!'”


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